Customer Satisfaction – It’s All In The Chairs
Ask any person who’s regularly found snuggled into the corner of their local cafe, sipping a latte with their headphones in and their lap tops on the table in front of them, what’s the most important quality of a cafe and they’ll tell you that it’s comfortable chairs.
When you think about it, your customers spend most of their time sitting down so providing comfortable chairs does make sense – strange how not everyone gets this concept though! If you’re a cafe owner then the key to providing a better customer experience is clearly comfortable chairs, but you need to strike a balance between design and comfort, with some tempting treats to entice customers through your doors, of course.time and time again.
It’s all in the chairs
You don’t need us to tell you that there is a wealth of different cafe chairs out there and if you’re new to the business making the right choice can seem like a daunting task. Fortunately with a little research and some smart purchases it is possible to pick out the best chairs for your cafe.
We’ve to together some factors for you to consider:
Consider the design of your cafe and the atmosphere you’re trying to create. Even if you select the most comfortable chairs in the store but the design looks totally out of place in your cafe and doesn’t create the ambience you’re after, then it’s not going to work.
Consider the quality of the furniture you’re about to buy. Look for designs and materials that are easy to clean and maintain. Think long term, chairs should last for several years so that you’re not having to replace them again in a few months time. A quick but not always obious tip here is to only choose commercial furniture since this is intended for the regular use and abuse that cafe chairs get.
Functionality is sometimes overlooked. As well as being comfortable chairs need to be easily portable so that they can be moved easily from one place to another to accommodate larger groups.
Comfort is your number one concern and whether you’re providing for a handful of customers or large groups, keeping them happy will ensure return visits and more cafe sales. Customers visiting cafes for leisure often spend a long time either working on their lap tops or waiting for friends. If they’ve found a comfortable spot with a nice chair to enjoy they won’t be in a hurry to get up and leave.
No matter the size and shape of your cafe, comfortable chairs are a key factor to keeping customers happy and showing them that you care for their welfare. Customers like to feel that they’re valued and looked after, and this being the case, they’ll be sure to spread the word around.
Here at Cafe Chairs Sydney we’ve got a wide range of cafe furniture at prices to suit all pockets. Why not browse our online store, download our furniture catalogue for future reference, or visit our showroom to try it out for yourself.